We are driving more than $1B in annual retail sales by uniting brands, influencers, and consumers through the power of distributed original content.
In 2010, rewardStyle was just an idea—a dream of how to simultaneously help brands and lifestyle influencers monetize the digital space. Today, we’re a global community of more than 250 team members, 30,000 top-tier influencers, and 1 million brand partners across more than 100 countries. With a proprietary ecosystem of innovative technology, strategic growth consulting, global brand partnerships, and expansive consumer distribution, we’re doing more than just monetizing the industry—we’re defining it.
Brands are the paint on the rewardStyle influencer’s brush. Items are meticulously selected and organically promoted through the platforms that consumers are already utilizing for daily lifestyle and shopping inspiration. Brands are provided end-to-end strategic guidance and in-depth data to design campaigns tailored to generate maximum impact.
From day one, retail influencers have sat at the center of the rewardStyle mission due to their ability to authentically inspire their audiences through curated messaging. They define retail trends by connecting purchase-ready consumers with the brands and products they’re searching for.
rewardStyle has forever changed consumers’ online shopping experience: the stronger the relationships between influencers and brands, the more curated the consumer’s content experience becomes. Our influencer ecosystem benefits more than just retailers. It provides a smoother and more efficient purchasing process for buyers across the world.
Since 2011, rewardStyle has grown from a few people in a studio apartment in Dallas, Texas to more than 250 team members worldwide.
Launched in 2013, rewardStyle the Conference—our invitation-only education and networking event for brands and top performing global influencers—has become the most sought-after invitation in the industry. #rStheCon
Since opening our first international office in London in 2012, we’ve expanded our US and UK operations with offices in Shanghai, Sao Paulo, and Berlin.
LIKEtoKNOW.it is the world’s largest contextual shopping app, reaching 1 million users within 9 months. The app has played a key role in transforming how consumers shop by offering unprecedented convenience, accessibility, and data-driven personalization to drive discovery, curation, and retail sales.
Annually, consumers purchase more than $1 billion in retail products through original content in the rewardStyle channel.
Released in 2018, our first book, Stories from the Influencer Next Door, was already an Amazon Best-Seller before it went live. It shares the stories of more than 100 rewardStyle influencers from across the globe who have been empowered by the rewardStyle platform to provide for themselves and their families through entrepreneurship.
In the last eight years, we’ve grown from a humble home office to a global ecosystem. Never forgetting where we started, we strive every day to expand the ways in which we bring value to our network of premium global influencers, brand partners, and inspired shoppers.
A recognized style influencer, Amber conceptualized and launched rewardStyle at the age of 23 as a solution to monetize her fashion blog, venzedits.com. Her experience in almost every niche of the fashion industry—shop girl, editorial stylist, fit model, retail buyer, and jewelry designer—provided unique perspective in crafting the proprietary tools that would fuel rewardStyle’s global success. A three-time featured keynote speaker at SXSW, she has recently been named a Forbes’ 30 Under 30, Inc. Magazine’s Most Influential Millennials, a member of Business of Fashion’s 500, and one of Entrepreneur Magazine’s “15 Female Entrepreneurs to Watch.”
A skilled engineer and investor, Baxter launched his career through a series of innovative tech startups. A University of San Diego graduate with a degree in engineering—and an MBA recipient from Southern Methodist University’s Cox School of Business—he went on to start a successful web incubator in 2008, where he served as President and Chairman. As the co-founder of rewardStyle, Baxter is the driving force behind the company’s business and product strategy.
VP of Product
General Counsel
Chief financial officer
VP of Marketing
VP Business Development
VP of People
Chief Revenue Officer
VP of Engineering
rewardStyle team has grown from just a couple of people in a studio apartment in Dallas, Texas to more than 250 people worldwide. We attract innovators who are looking to make an impact globally. We value humility, hustle, and people smarts. We wake up every day to empower influencers and fuel the growing influencer economy.
Empowering influencers to support themselves and their families through entrepreneurship is what we do. Our coffee table book, Stories from the Influencer Next Door, provides a glimpse into our influencers’ founding stories, and a behind the scenes peek into how they built their businesses.
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